Sunday, August 05, 2012

SEO Tips for Your2012 Blog part 2


Google+
Old: No Google+ to worry about
New: Worry about Google+
Google+ is an SEO game changer. To quickly point out just three areas that bloggers need to be aware of:
1. Rel=Author links associate a page of content with the author’s Google+ profile. Authors with high authority on Google+ have the potential to rank well for content even if it lives on a lower authority domain.
2. Google+ content is indexed by Google and displayed prominently in SERPs. This has led some bloggers to produce lengthy, optimized, original content directly onto Google+.
3. Google’s continuing shift toward personalized search means it will display content from one’s Google+ community in SERPs. This favors bloggers with Google+ influence (however that is determined) and who are in a lot of Circles.
Old: SEO
New: Social SEO
Google values social shares not only on Google+, but on Facebook, Twitter and other platforms as well. Whereas in the past SEO could be divorced from social media marketing, this is getting to be less and less the case. A few years ago, if a blogger had slick SEO-social integration, it was a competitive advantage. Today, in many niches, it’s a requirement.--------------

go to part 1

=> http://cerpen666.blogspot.com/2012/08/seo-tips-for-your2012-blog-part-1.html

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